October 21, 2016

An Insight of Fashion and Technology Industries with Chris Burch

In this world, there are individuals who have a hand for a particular thing. It could be a talent or simply something that someone can do better than others. For Chris Burch, being part of rising companies is what he does best. Chris Burch has over 40 years of experience in entrepreneurship and investment. During this period, he has been directly involved in the rise of more than 50 companies. But what makes Chris Burch so good in forming companies? Chris Burch has the ability to combine the intuitive understanding of consumers behavior with what is referred to as direct and international sourcing experience. In the field of branding and marketing, Chris Burch has built a reputation for connecting impact to innovation.

Chris Burch was born on 28th March 1953 in New York. He started his entrepreneurial career while still in college. He attended the Ithaca College where he and his brother invested $2,000 into Eagle’s Eye Apparel. This was a venture that later grew into a $165 million business before being acquired by Swire group. His most recent brand portfolio include Cocoon9 as well as TRADEMARK and Poppin. He has also been part of Faena Hotel + Universe, Voss Water and Jawbone in the past.

All industries in this world are experiencing changes. The fashion and technology industry are not an exception. These two industries have many differences. However, one thing has stuck between them; they continue to grow together. Chris Burch says that technology is becoming fashionable while fashion is becoming technologically fashionable. What remains amazing about these two industries is the way to which they have grown together. The easiest way to understand these two industries is by looking at their past, present and even the future.

One fashion designer called Diane Von Furstenberg showed how fashion and technology could help each other. She made models wear Google glasses during a catwalk and played a major role in ensuring people accepted the technology. She helped clear doubts that had existed about Google glasses. To show how the two also go hand in hand, they are being used to create energy. Like we know, movement can be converted to electrical energy. Designers have created clothes that are capable of capturing the kinetic energy during movement and then use the generated electricity to operate small devices such as watches, mp3 player or even charge phones. From today’s experiences between these two industries, we can see that the future of fashion depends on technology. The future of technology also depends on the fashion industry.